E-commerce2024
Field Notes
A refined storefront that turns browsers into loyal, repeat buyers.
- Services
- E-commerce Design, Development, SEO
- Industry
- Retail
- Timeline
- 6 weeks
The challenge
Field Notes had a beautiful product but a clunky store that leaked sales at every step of checkout.
- High cart abandonment
- Slow product pages
- Weak brand storytelling
- Thin organic traffic
The solution
We rebuilt the storefront with fast, editorial product pages and a frictionless checkout, then laid SEO foundations to grow organic traffic.
The result
Conversion and average order value both climbed within the first month.
+34%
conversion rate
+22%
avg. order value
+61%
organic traffic
“They translated a messy idea into a crisp, confident product. Communication was flawless throughout.”